Liquid laundry detergent from the General Line

Henkel Italia S.p.A. / Liquid laundry detergent from the General Line / 2013

Domestic detergent

Plastic

The version prior to the intervention consisted of an HDPE bottle with handle and polypropylene cap with cup dispenser. The new bottle is made in transparent PET with 25% post-consumer recycled PET and HDPE cap. With the new system the weight of the bottle was reduced by approximately 37%, while the cap weight was reduced by 75%. This permitted the use of lighter third party cardboard by 20%, and enabled benefits from a logistical point of view (25% more products transported per standard pallet). The company is certified in accordance with standards UNI EN ISO 9001 and UNI EN ISO 14001.

Prevention levers

Raw material saving

Raw material saving

Use of recycled material

Use of recycled material

Optimization of production processes

Optimization of production processes

Other actions

Other actions

Results

56

CO2

CO2

After
Before
Energy

Energy

After
Before
H2O

H2O

After
Before
0%|
25%|
50%|
75%|
100%|

Application field:

Source:

Conai Eco Tool